Pinterest Idea Pin Size
Pinterest Idea Pins (formerly Story Pins) are 1080 × 1920 px at 9:16 — full-screen vertical format supporting up to 20 frames of images or video. They appear in a dedicated Idea Pin feed and on creator profiles. The format is non-clickable outbound (no link on the pin itself) but drives saves and profile follows.
Specifications
| Pixels | 1080 × 1920 px |
| Aspect ratio | 9:16 |
| Supported formats | JPG, PNG, MP4 |
| Max file size | 20 MB per frame |
| Safe zone | Keep content within 1080 × 1420 px centre — 250 px top/bottom for UI |
Design Tips
- →Unlike standard Pins, Idea Pins don't support outbound links — focus on valuable content (tutorials, how-tos, recipes) that encourages saves and follows.
- →Design each frame to work as a standalone image in case it's saved individually — don't rely on sequence context that only works when all frames are viewed together.
- →Use the same 9:16 format as Instagram Stories and Reels — you can often repurpose the same assets with minor adjustments.
How to Make Pinterest Idea Pin Designs in Playyy
Three steps, no design software. Set the size once — from the size options or straight in your prompt — and every design comes out at 1,080 × 1,920 px.
- 1
Open Playyy
Playyy runs in your browser, so there's nothing to download. Sign in and you'll land on the Home page.
- 2
Type your prompt and set the Pinterest Idea Pin size
Describe what you want in the input box on the Home page, then set the size whichever way is quicker. Pick Pinterest Idea Pin from the size options right underneath — every platform's sizes are in that list, so you don't have to look this one up. Or just say it in your prompt, like "Pinterest Idea Pin at 1,080 × 1,920 px", and Playyy matches it. Either way the design comes out at 9:16.
- 3
Create your Pinterest Idea Pin design and download it
Playyy generates the design at the full 1,080 × 1,920 px, so it's ready to upload as it is. Accepted formats: JPG, PNG, MP4. Keep the file under 20 MB per frame.
Create Pinterest Idea Pin designs with Playyy
Type a prompt, pick Pinterest Idea Pin from the size options underneath it, and export at 1080 × 1920 px — no design software needed.
Start designing free →Frequently Asked Questions
What is the Pinterest Idea Pin size?+
Pinterest Idea Pins are 1080 × 1920 pixels with a 9:16 aspect ratio — the same as Instagram Stories. They support up to 20 frames and can include images, video, and text overlays. Keep key content within the central 1080 × 1420 px safe zone.
How many pages can a Pinterest Idea Pin have?+
Up to 20 pages in a single Idea Pin, each at 1080 × 1920 px. They work as a swipeable sequence rather than a single image, which suits step-by-step content — recipes, tutorials, and before-and-after sequences.
What is the difference between an Idea Pin and a standard Pin?+
A standard Pin is a single 1000 × 1500 px (2:3) image that links out to a destination URL. An Idea Pin is a multi-page 1080 × 1920 px (9:16) format that stays on Pinterest. Idea Pins get more reach; standard Pins drive traffic to your site.
What is the safe zone for a Pinterest Idea Pin?+
Keep text and key subjects within the central 1080 × 1420 px. Pinterest overlays the title, profile, and interaction controls across the top and bottom of the 9:16 frame, and a long title pushes further into the image.
Can I upload video to a Pinterest Idea Pin?+
Yes — each page can be an image or a video clip, at the same 1080 × 1920 px, 9:16 frame. Mixed pages are supported within one Idea Pin, so a tutorial can open with video and continue with static step images.