AI brand kit generator from your website

Paste your website URL and get a brand kit with your logos, colors, fonts and guidelines, applied to everything you design in Playyy

A laptop on a clean desk in soft daylight showing a brand kit page with a logo, a row of five color swatches with hex codes, two font specimens and a guideline card titled Brand voice

How to create a brand kit from your website

Paste your website URL, review the logos, colors, fonts and guidelines Playyy extracts, then pick the brand in any prompt to design with it.

A browser window analyzing a website URL, with a screenshot thumbnail of a plant shop website on the left and cards for Logo, Colors and Fonts with extracted color swatches appearing on the right

Paste your URL, get a brand kit

Your website already holds your brand. Paste the URL and Playyy analyzes the site, including a screenshot of the page, then builds a brand kit from what it finds: your logos, brand colors, headline and body font styles, reusable brand assets, and written guidelines. Working from an existing brand guide? Upload it as a PDF, or upload a set of images, HEIC included, and Playyy reads those instead. Prefer to build it by hand? Start an empty brand and fill in each part yourself.

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A printed brand guidelines sheet on a desk with sections titled Brand personality, Color usage and Typography, showing color swatches and font samples next to a pencil

Brand guidelines written for you, ready to edit

A brand kit goes beyond a palette. Playyy writes guidelines in sections for brand personality, brand voice, color usage, typography, logo usage, imagery, composition and best practices: the structure of a brand guidelines template or brand board, filled in with your own brand. Everything stays editable. Add or change colors, choose headline and body fonts, upload your own brand font files, and rewrite any guideline in your own words so the kit says exactly what your team should follow.

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A cohesive set of marketing designs in one brand arranged on a table: a poster, an Instagram post, a presentation slide on a tablet and a flyer, all in a sage green and cream palette with the same leaf logo

Applied to every design automatically

Once the brand kit exists, it travels with you. Pick it from the brand picker in the prompt box and every poster, flyer, social post, presentation and website uses your logo, colors, fonts and voice from the first draft. The agent skips the style questions, because the brand already answers them, and the Brand tab in the editor keeps your assets one click away. The brand showcase generates example designs to start from, and on team plans the whole workspace shares the same kits.

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Everything you need to build a brand kit

Brand from your URL

Paste your website and Playyy extracts logos, colors, fonts, reusable assets and guidelines from the site.

Brand from your files

Upload images, including HEIC, or a PDF brand guide, or start an empty brand and fill it in.

Colors and fonts

Add or change brand colors, choose headline and body fonts, and upload your own brand font files.

Written guidelines

Personality, voice, color usage, typography, logo usage, imagery, composition and best practices, all editable.

Applied automatically

Pick the brand in the prompt box and every new design uses your logo, colors, fonts and voice.

Shared with your team

Team plans share brand kits across the workspace, so everyone designs from the same source.

Why Playyy for Brand Kit Generator

Starts from what you have

Your website already carries your logo, colors and type. Playyy reads them directly, so the brand kit reflects the brand your customers already know.

Every design stays on brand

The kit feeds generation itself. Posters, social posts, presentations and websites come out in your colors, fonts and voice from the first draft.

A brand guide that keeps working

Guidelines, colors and fonts all stay editable. Update the kit once and every design you make next follows it.

Related Use Cases

Frequently asked questions

What is a brand kit?+

A brand kit is the set of assets and rules that make a brand recognizable: logos, colors, fonts, imagery and written guidelines for voice and usage. In Playyy, the brand kit also does the work for you. Once it's set, the AI uses it every time it designs something, so posters, social posts and presentations match from the first draft.

How do I create a brand kit from my website?+

Paste your website URL when you create a new brand. Playyy analyzes the site, including a screenshot of the page, and extracts your logos, brand colors, headline and body font styles, reusable assets and written guidelines. Review what it found, adjust anything you like, and the brand is ready to use in your next design.

What does a brand kit include?+

A Playyy brand kit includes your logos, brand colors, headline and body fonts, reusable brand assets, and written guidelines. The guidelines cover brand personality, brand voice, color usage, typography, logo usage, imagery, composition and best practices. You can add colors, choose or upload fonts, and edit every guideline section.

Is a brand kit the same as brand guidelines?+

Brand guidelines are one part of a brand kit. The guidelines are the written rules, such as voice, color usage and logo usage, while the kit also holds the assets themselves: logos, color values, fonts and reusable images. Playyy builds both together, which gives you the contents of a brand board or brand guidelines template in one place.

Can I build a brand kit from a PDF brand guide or images?+

Yes. Upload a PDF, such as an existing brand guide, or a set of images, HEIC files included, and Playyy extracts the logos, colors, fonts and guidelines from them. You can also start an empty brand and fill in each part yourself, then edit it whenever the brand evolves.

I'm just starting out. Where does my logo come from?+

Generate one first with Playyy's logo generator, then create your brand kit and add the logo to it. From there, choose your colors and fonts, and let Playyy draft the written guidelines. The whole kit is editable, so it can grow with the business.

How do I keep designs on brand across a team?+

Create the brand kit once and select it in the prompt box. Playyy applies the logo, colors, fonts and voice to every design automatically, and the Brand tab in the editor keeps your assets close at hand. On team plans, brand kits are shared across the workspace, so everyone designs from the same source.

Is the brand kit generator free?+

You can start free. Playyy has a free plan with daily credits, plus Basic, Pro and Mega paid plans that add more credits and images up to 4K. Team plans share brand kits across a workspace, which suits companies and agencies with several people designing.

Read our customer stories

See how teams are using Playyy to ship better visuals, faster.

Create polished brand visuals fast

Keep every image on brand, control the final look, and turn campaign ideas into polished assets without waiting on another design cycle.